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Posted: Tuesday, July 4, 2017 1:25 PM

Job Description:/h3:
Summary of Responsibilities
The Regional Marketing Manager is responsible for the property marketing of an assigned region and/or portfolio of properties. Ensures optimum performance results are achieved through the successful implementation of programs, initiatives and strategies. Participates in the marketing performance reviews with clients.
Primary Responsibilities and Objectives
:Serves as the Avenue 5 business partner responsible for property marketing performance in a region and or portfolio.
:Manages the property marketing programs and offerings including demand generation, retargeting, marketing automation, and digital and social media to accelerate success for properties.
:Works with property teams to create strategies for growth at all properties in the region and/or portfolio.
:Creates property marketing programs for websites, ILS, Craigslist, social media, and print media to serve clients.
:Understand the clients and companys business objectives to ensure maximization of property marketing and property performance.
:Works with the operations teams and clients to create budgets for each property in the region and/or portfolio.
:Conducts analysis on performance of tactics and strategies, and recommends the continuation of successful programs or discontinuation of poorly performing programs.
:Provides subject matter expertise to clients regarding optimal marketing strategies and tactics that support client development, operations, and other business needs.
:Understands the market landscape including technology trends, competitor strengths and weaknesses and client requirements.
:Analyzes audience and market segmentation to deliver impactful property marketing campaigns.
:Maintains a working knowledge of features, functionality and benefits for all Avenue 5 products and services.
:Participates in quarterly and annual business review with clients, prospective clients and other meetings as requested. Create presentations for client reviews.
:Provides input to RFP and RFI responses in conjunction with sales and client services.
Key Qualifications, Skills and Education
:7 or more years of experience in direct real estate marketing within the property management industry.
:Bachelors degree or equivalent required.
:Demonstrated experience in managing, expanding and developing relationships with clients
:Strong understanding of property management industry trends, issues and emerging technology.
:Experience in the development and management of marketing, advertising, lead generation, and lead nurturing initiatives.
:Specialized knowledge of digital strategies for optimum property and portfolio performance, including best practices for websites, ILS, Craigslist, SEO, SEM and digital data aggregators.
:Outstanding presentation skills to deliver to clients, on:site teams and other audiences.
:Strong organization, detail orientation, initiative, decision making, sense of urgency, collaboration and communication skills.
:Superior computer skills including proficiency in Microsoft Office Suite, property management platforms and the Real Page product suite.
:Strong customer service orientation.
:Participation in industry groups a plus.
:Ability to travelpany Description:/h3:
At Avenue5 Residential, LLC we pride ourselves on providing our residents with an exceptional apartment living experience based on responsive, customer:focused management. We endeavor to create an environment where every property enjoys a true sense of community.
As a property management firm that specializes in providing professional residential management services in multi:family real estate, our goal is to create a forward thinking platform that rewards associates through myriad employment opportunities and empowers them to be an integral part of an organization that continually strives to raise the bar in the multi:family industry.
Avenue5 Residential, LLC is an Equal Opportunit


• Location: Seattle

• Post ID: 50533038 seattle is an interactive computer service that enables access by multiple users and should not be treated as the publisher or speaker of any information provided by another information content provider. © 2017