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Posted: Friday, January 26, 2018 2:29 AM


Requisition ID:
Work Area: Marketing
Expected Travel: 0 : 10
Career Status: Professional
Employment Type: Regular Full Time
Career Level: T3
Recruiter Name: Janice Soriano
COMPANY DESCRIPTION
As market leader in enterprise application software, SAP helps companies of all sizes and industries innovate through simplification. From the back office to the boardroom, warehouse to storefront, on premise to cloud, desktop to mobile device : SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable customers to operate profitably, adapt continuously, and grow sustainably.
The Head if SEO is responsible for coordinating and implementing SEO strategies for Hipmunk. The ideal candidate will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that working closely with company teams to make sure that the goals are achieved.
Key Management Areas of Responsibility
Define requirements, tasks, and resources associated to SEO strategy
Manage and execute implementation of SEO strategy
Communication to product and engineering teams, and management on strategy/project development, timelines, and results
Keep pace with SEO, search engine, social media and internet marketing industry trends and development
Contribution to the company blog and social media communities
Key Functional Areas of Responsibility
Perform keyword research in to optimize existing content and uncover new opportunities
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Provide recommendations and execute/manage strategies for content development in coordination with SEO goals : general and keyword specific
Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
Develop and implement link building campaigns
Develop, manage and execute communication/content strategies via social communities
Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
Communication to team and management on project development, timelines, and results

Professional Competencies
Passion for SEO and overall internet marketing
Outstanding ability to think creatively, strategically and identify and resolve problems
Ability to foster strong relationships at various levels
Attention to detail and the ability to effectively multi:task in a deadline driven atmosphere
Ability to clearly and effectively articulate thoughts and points
High levels of integrity, autonomy, and self:motivation
Excellent analytical, organizational, project management and time management skills

Professional Skills and Qualifications
2:5 years experience in Search Engine Optimization (SEO)
Strong understanding of Search Engine Optimization (SEO) process
Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
Experience working with CMS and building/administering content in multiple CMS environments
Knowledge of HTML/CSS and website administration
High:level proficiency in MS Excel, PowerPoint, and Word
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
BS/BA degree required

SAPS DIVERSITY COMMITMENT
To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage

Source: https://www.tiptopjob.com/jobs/77260978_job.asp?source=backpage


• Location: Seattle

• Post ID: 61595832 seattle
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